Project description: Phoenix/Scottsdale REALTOR® Joe Janus' Advanced Access site lacked focus when he came to us for a redesign. We explored his interests to help him target buyers looking for architecturally significant homes.
Because the IDX data provided by his previous broker didn't support Joe's strategy, we used an RSS feed to bring excerpts from Joe's blog to his home page, highlighting new listings of homes that may be of interest to his style-oriented audience. He has just changed brokerages and plans to switch to IDX data from 1ParkPlace.
Disproving the notion that sites with heavy graphics and Flash don't do well in the search engines. JoeJanus.com comes up near the top of first page results for a Google search on "Scottsdale real estate."
Client: Joe Janus
View site:
JoeJanus.com